What celebrities know about the Mini Cooper that you don't
Why did the 2009 Mini Cooper sell when nothing else did?
November 2008 was a dismal month for car sales. Nearly everyone went down, from GM to Toyota. But one brand actually went up, and by a healthy 43 percent margin: Mini. Why did the 2009 Mini Cooper sell so well when nothing else did? To get at the truth, we did what any good American would do when faced with an unanswerable question on the meaning of life: We asked a celebrity!
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