“What’s in a name? That which we call a rose by any other name would smell as sweet.” - William Shakespeare

SANTA FE, NM – Winding along undulating back roads under a brilliantly blue New Mexico sky, we can’t help thinking that that Shakespeare guy hit the nail on the head when he penned the immortal phrase “What’s in a name?”

While old Bill used roses as an example, he might as well have been describing the all-new 2006 Volkswagen Jetta GLI. That’s because VW’s marketing types are intent on changing this sporty top-of-the-line Jetta model’s name, referring to it simply as the “2006 Volkswagen GLI” in order to make us think of this affordable sports sedan as a stand-alone model similar to their Golf-based GTI sports coupe.

Ultimately, we can’t help but think that this decision to drop the J-word is largely immaterial. Because, no matter what name they choose to use, this compact four-door is one sweet little set of wheels.