Do you absolutely need certain physical features?
Bad back, and need lumbar seats? Are you very tall or short? Some vehicles may need seat adjusters for small people and special foot pedals to feel manageable. Large people will be uncomfortable in some subcompacts.

How important is 'image'?
Consider your potentially irrational 'loves.' Families with kids may want a sportier look and feel than some minivans provide. Remember: compromises are always possible. Many roomy sedans, sporty wagons and SUVs will fulfill image and utility. Work to make a reasonable compromise between your subjective wants ( a car you'll love) and the vehicle you need.

Take test drives for a number of models. Examine everything and take your time. Sit in front and back. Drive the way you do, and make sure it's comfortable and user-friendly.

After you've established your 'wish' and 'need' list, research everything at New Cars at Autobytel.com. Investigate price, features and reviews for each make or model, comparing vehicles side by side, and feature by feature. With a price target, and key features list in hand, you'll be better able to narrow the search to 2-4 vehicles that will suit.