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Executive Q & A - Saturn Interview
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Who is Jill Lajdziak?
Lajdziak is the General Manager of Saturn. Her responsibilities include Saturn brand and product development, marketing/advertising, and ensuring that the brand properly integrates with the field organization to implement programs.
How are Saturn sales?
Sales are down, based on June 2004 sales figures. Saturn is hoping that an infusion of new product will help energize the brand, including a two-seat roadster, a minivan-styled crossover and a larger SUV.
Does Saturn still have dent-resistant panels?
Yes, but not on all vehicles. The coming Relay, which will be shared with Buick will have metal sides, and it's a safe bet that the Saturn two-seater will not have polymer panels.
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A D V E R T I S E M E N T
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