Volvo C30 Concept

Volvo should sell the C30 as a squealing, turbo charged five-cylinder fun machine that people buy for reasons of sex appeal, performance and convenience. Yep, it’s a hatch, but hatch doesn’t have to mean boring. And with a design as sporty and emotive as this, it would be a shame to sell it down and ruin what could be an aspirational Volvo for years to come. Volvo is aiming for big – 600,000 -- sales next year, and this sporty little hatch figures large in their plans. They get there by selling a performance hatch, along with a weak brother – thing 168 horsepower. Then again, stranger things have happened. Maybe Volvo should take the Mustang and build a mainstream Swedish pony car, and keep the C30 for us grownups who want hatchback ease with asphalt pounding performance.